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Visions are important. Throughout history the truly great societies have had firmly held visions of themselves which were largely responsible for their success. For example, last century the British really saw themselves as rulers of a Empire and so they were. Today the Americans see themselves as the protectors of the West, freedom and capital enterprise, and so they are. This power is available to you through our Vision Product.
Think of the Greeks and the Romans, could they have been as successful as they were without a clear mental image and a belief in themselves?
Martin Luther King taught the world that when the dream lives inside others, it lives forever. Members need to understand and own the goals or vision of the team. They must see how they can contribute to it. The vision should ideally be stretching but also believable and achievable. It should be worthwhile and "exciting to the newest recruit".
Winning sports teams are far better at this than business.
Today sports people are much better at visualisation than are organisations or societies. Sports people are trained to see themselves succeeding even before they start. Many businesses just assume that success will happen. Many of the most successful businesses have a clear vision of what they want to achieve years before they actually achieve it.
The vision is a picture of the organisation as it could be, significantly better than it is at present. Whereas the mission is a short statement in words the vision can be thought of more like a picture. This is why I have shown it as a tree. You can see the shape of the tree, you can smell the leaves and the flowers, you can feel the roughness. It's something you can imagine and therefore work towards.
The aim is to try to sense the total feeling, proportion, balance, appropriateness, like a rounded performance, the mood is all important. The context is important with all elements existing together in time. With this picture clearly in mind, it is easier to decide what needs to be done to help achieve the vision. As an analogy, think of how much easier it is to do a jigsaw puzzle once you have seen a picture of it completed.
This product has been developed and is supported by Bruce Holland with help where required from other members of the Virtual Group. Bruce is a specialist in business strategy Wellington, nationally and internationally. He specialises in public sector strategy and other large private sector organisations.
All work undertaken by Bruce Holland is guaranteed. If at the end of the program the client doesn't feel that they have received value for money, they may adjust the bill and pay an amount equal to the value they feel they received.